Διαγωνισμοί Print on demand Bookstore Κριτικές και Παρουσιάσεις Συγγραφείς Νέα και Εκδηλώσεις Αφιερώματα και άλλα Advanced Search
E-commerce for Small and Medium-Sized Enterprises
Συγγραφέας:   Johanna Ganzinga


Offer
A web shop, or an electronic Internet-based selling point, may bring several benefits to small and medium-sized enterprises. During the development and maintenance of a web shop several aspects like content, commitment, community and control have to be considered thoroughly and have to be worked out in detail.
This course offers general clues about the way to programme a web shop and to set up a commercial web site on the Internet. Web shops may be part of individual web sites, portals or communities. Companies need a well-designed marketing strategy to be successful in bringing their e-commerce activities to the attention of the target groups.

21χ14 εκ., 129 σελίδες
Δέσιμο: Μαλακό εξώφυλλο
Τόπος έκδοσης: Αθήνα
Ταξινόμιση DDC: 380.102 9 (Εμπόριο, Ηλεκτρονικό)
ISBN: 978-960-375-395-7
ISBN (10ψήφιο): 960-375-395-5
Βάρος: 0.209 κιλά
Εκδότης: Μεταίχμιο
Έτος Κυκλοφορίας: 2002
Γράψε τη δική σου κριτική
7.13
  • Twitter
  • Delicious
  • Designfloat
  • Digg
  • StumbleUpon

4.99
Προσθήκη στη Wishlist Share it
SSL Certificate
SSL Certificate

MasterCard Visa
Acceptance Mark Diners
* Powered by Pramnos Hosting LTD., designed by typorg.com.